Saturday, August 8, 2009

Ways of marketing eshop

Blog Marketing
- own blog
- personal blog (http://tanhaitat.blogspot.com/)
- business blog
- "article blog"

- 3rd blog
- "paid to"
- pay others to advertise there
- own contacts blog to list you there
- own contacts to blog about your products/services/branding

Banner Exchange/Advertising
- normally 468x60
- eg. http://www.tpscc.org.sg/

Classifieds Posting
- FREE
- PAID
- eg, http://htzmarketing.adpost.com/

CPC / PPC program
- Google Adwords

Flyers, Brochure

Namecards

Magazine

TV, Radio

Contests

Sponsorship

Gifts/Discount vouchers

Email/Newsletter
- opt in, opt out
- beware of SPAM

Word-of-mouth

Video Marketing

Social Networking/Social Media
- twitter
- Facebook

Bazaar/Roadshow/Flea Market

Publish your own ebook

Forum
- setup your own (eg, http://www.pawzcafe.com/)
- sponsor/advertise
- contribute regularly/be a moderator

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